Product Strategy & Discovery
Get rid of the guesswork so you can confidently move forward with product plans. We’ll uncover user needs and focus on business goals to develop a strategy that aligns teams to create products that serve and delight. Then we’ll narrow in on new solutions and create a product roadmap that sets the stage for successful delivery.
Expert Guidance? Check!
Gain more than a decade’s worth of experience designing, developing, and deploying custom software baked into your discovery.
Human Centered? Check!
How do you make something people really care about? You let user research and insights drive what you do now, and next. We’ll help make sure you’re solving the right problems for the right people just in time and in just the right way.
Faster Time to Success? Check! Check!
With a solid product vision all laid out you can keep everyone aligned from start to finish — so all those great features and ideas make their way from the clouds down to earth into design production and development.
Wrestling with questions of “buy vs. build”? Need help figuring out how to prioritize customer feature requests and stakeholder ideas? Our consulting engagements provide guidance, strategy, and product planning in bite-sized chunks (a few hours to a few sprints).
Research Plan
Personas
Requirements Gathering
Comparative Analysis
Stakeholder Interviews
Journey Maps
Product Assessment
Co-creation workshop
User Interviews
Business Model
Discovery
For projects requiring in-depth user research, collaboration across multiple business groups, iterative prototyping, and a deeper understanding of technical “unknowns” to define the digital product. (These engagements start at four weeks and go up from there depending on your particular project needs.)
Generative User Research
Product Strategy
Feature Prioritization
Idea Generation
Competitive Landscape
Product Definition
Rapid Prototyping
Concept Validation
Stakeholder Workshops
Ethical Considerations
There’s a lot of strategic thinking baked into DockYard’s process. From the very beginning, they’re just kind of end-to-end. As a design firm, they have a very strong focus on the end user. We can come to them with a vision of what the product has to do, but they’re very disciplined about helping us think through various segments of users and how each would use our application.
IT Startup
Deep Insights. Soaring Ideas.
Other Services
Our services cover the whole digital product creation process. And we don’t just “do.” We mentor product teams all along the way to ensure they thrive long after an engagement has come to a close.
Product Design & Delivery
Align your vision with user needs and business goals to create a roadmap for success.
Custom Websites & Mobile Apps
Align your vision with user needs and business goals to create a roadmap for success.
Architectural Reviews & Technical Audits
Align your vision with user needs and business goals to create a roadmap for success.
Application Maintenance
Align your vision with user needs and business goals to create a roadmap for success.
Engineering Consulting & Team Augmentation
Align your vision with user needs and business goals to create a roadmap for success.
AI & Intelligent Automation
Align your vision with user needs and business goals to create a roadmap for success.
Create a Positive Digital Footprint with Ethical Products
Ethical product strategy is the best-kept secret to sustainable growth. Download our Ebook to learn what it is, how it can improve your business, and how to start implementing it today.
